The old school method of retargeting isn’t working anymore. You’re basically setting money on fire. In a group of people you’re retargeting are people who might have been on your website for 5 minutes, but ALSO people who left within 3 seconds and people who bounced completely.
Why are you wasting money displaying ads to these people who aren’t interested? Well, there is finally a solution to this age-old problem and it’s going to change the way you run ads forever. Think about the good old days, where ads used to perform exceptionally no matter what.
The solution is called “SproutAudience”. Retargeting has just become easier and more profitable than ever. SproutAudience is brand new Facebook video technology that builds targeted audiences for you automatically. It’s extremely straightforward and you’re profiting within easy 3 steps.
All you have to do is connect a video, your custom audiences are automatically created for you and they track how far people watch in your video and the final step is selling to these highly targeted audiences. In fact, they’re including a $2k per day case study on exactly how they’re using the software to make money and how you can do the exact same thing. The best part about SproutAudience is once it’s set up, it’s 100% automated (and 100% FB compliant).
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